Salt + Air Studios needed a fresh rebrand for their new app that broadcasts freestyle sessions for action sports, all over the world, when conditions are best. Not beholden to contests, sponsorships, corporate agendas, this is the first step in a new path for the surf industry. We wanted the brand to feel both core and premium. I designed the logo, brand identity and established the art direction for the team executing the app UI. The app is set to launch summer 2024.